
From Idea To Execution
Startup MFG helps brands, creators, and businesses develop products and build the systems required to launch, deliver, and scale them.

We Build The Systems Behind The Product.
Startup MFG works across the lifecycle of a product, connecting development and production with the commerce and operational systems required to bring it to market.

01
Product Development
We turn ideas into products ready for production. From initial concepts and specifications through sampling, costing, revisions, and production preparation.
02
Sourcing & Manufacturing
We connect products with the right production resources. Managing domestic and international sourcing, suppliers, sampling, manufacturing, quality coordination, freight, and delivery.


03
Print Production & Merchandise
We produce custom goods built around your brand. From apparel and headwear to accessories, packaging, promotional products, and special projects.
04
E-commerce Systems
We build the infrastructure that turns products into transactions. Shopify, product catalogs, merchandising, integrations, launches, and the workflows that keep online stores operating.


05
Fulfillment & Operations
We manage what happens after the order is placed. Inventory, receiving, fulfillment, shipping, logistics, returns, reporting, and the operational systems behind delivery.
06
Brand Development
We shape how products and businesses are presented to the world. Brand identity, visual direction, packaging, storytelling, content, and product presentation across physical and digital touchpoints.

Selected Work

HANDYBLU
Product Development / Sourcing & Manufacturing / Print Production & Merchandise / E-Commerce Systems / Fulfillment & Operations / Brand Development

DEVON RODRIGUEZ
Product Development / Sourcing & Manufacturing / Print Production & Merchandise / E-Commerce Systems / Fulfillment & Operations / Brand Development

KEEP SMILING
Product Development / Sourcing & Manufacturing / Print Production & Merchandise / E-Commerce Systems / Fulfillment & Operations / Brand Development

KINDRED: NIKE
Print Production & Merchandise

TAMO COMODO
Print Production & Merchandise / E-Commerce Systems / Fulfillment & Operations / Brand Development

TOPPS
Product Development / Sourcing & Manufacturing / Print Production & Merchandise

BCS COMMUNITY SERVICES
Print Production & Merchandise / Brand Development

NU YRK
Product Development / Sourcing & Manufacturing / Print Production & Merchandise / E-Commerce Systems / Fulfillment & Operations / Brand Development

NATIONAL STANDARD ABSTRACT
Product Development / Sourcing & Manufacturing / Print Production & Merchandise / Brand Development

5 BORO
FIGHTHAUS
Print Production & Merchandise

TWISTED WINGS
Print Production & Merchandise / Brand Development

RESIDE IN
OPULENCE
Product Development / Sourcing & Manufacturing / Print Production & Merchandise / Brand Development
The Numbers Behind The Work.
Experience built through years of hands-on product development,
production, commerce, fulfillment, and operations.
ORDERS MANAGED
UNITS PRODUCED
CLIENT BUSINESS SUPPORTED
Built From Experience
Led by an Operator.
Startup MFG was founded by Chris Bonilla, a multidisciplinary operator with
15+ years of experience across product development, manufacturing,
e-commerce, fulfillment, creative production, retail, and brand operations.
Made In Queens
Based in Queens, New York, Startup MFG works across domestic and international production,
connecting local execution with a broader network of manufacturing and commerce resources.

HAVE AN IDEA?
LET'S MAKE IT REAL.
Tell us what you're building and where you are in the process.
Share a few details about your project and we'll take it from there.